A Multitude of Branding Workshops


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Brand Extension workshop with David Balkwill, L’école de Design and the  Dutch school of Engineering and Design in Windesheim.

Our branding workshops cover many themes:

Luxury Storytelling, the Multi-channel ONO brand experience. Find out more about these workshops here.`

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Audio Branding – can your brand be without music or sound? Find out more here…

Personal Branding – The Brand Called You! Find out more about these workshops here…

City and territorial branding. Find out more about this workshop here…

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Brand Identity and packaging design. (Please contact us for more details about your needs)

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Food traceability using bar-code technology

Brand Stretching or Brand Extensions.

David Balkwill and I (both British) working at Ecole de Design Nantes Atlantique were joined by Anne van der Graaf and Jeroen van Tongeren from the Dutch school of Engineering and Design in Windesheim for a workshop on Brand Extensions.

I had prepared a brief for the week, asking the students to imagine new brand extensions for 4 French brands and to develop ideas for innovative packaging in a new field for one of them. Find out more about this workshop here

Brand Storytelling using Joseph Campbell’s Principles.

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Joseph Campbell’s The Hero’s Journey – steps to excellent brand storytelling.

 

Please get in touch for our forthcoming dates for 2018/2019

Contact Sue Alouche on 0667452888 or email her at creativiteconsultants@orange.fr for more information.

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