“What’s the Difference that Makes the Difference?” A recent review… have you bought your copy yet?


A recent review of the Branding Workbook written by Yvonne Fuchs and myself. “What is your brand? If the first thing that popped into your head was your logo, then […]

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Does your brand tell a unique story?


  It’s becoming more important for brands to develop unique, interesting, engaging content to use on-line and off-line. Brand Storytelling has been around for a while, but it’s now being […]

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